Privacy Policy

Shoesepic values transparency in how customers’ personal information is collected, used, stored, and protected. This Privacy Policy explains how Shoesepic handles personal information when customers visit the website, purchase shoes, contact customer support, or otherwise interact with the store.

Shoesepic processes personal information in accordance with applicable United Kingdom data protection laws.

1. Information We Collect

Shoesepic may collect the following categories of personal information:

  • Name, email address, telephone number, billing address, and delivery address.

  • Order information, including shoes purchased, selected size and colour, purchase value, payment confirmation, and transaction date.

  • Account information where customers choose to create an online account.

  • Communications sent to customer support, including questions, complaints, return requests, and other correspondence.

  • Technical information, such as IP address, browser type, device type, operating system, referring website, and website activity.

  • Cookie preferences and marketing communication preferences.

  • Fraud prevention, payment verification, and website security information.

Shoesepic only requests information that is reasonably required to provide its products and services.

2. How Information Is Collected

Personal information may be collected:

  • Directly from customers during checkout, account registration, or customer support communication.

  • Automatically through essential cookies and similar website technologies.

  • From payment providers when payment is confirmed or declined.

  • From delivery companies when an order is dispatched, delivered, delayed, or returned.

  • From fraud prevention and security providers where verification is required.

3. How We Use Personal Information

Shoesepic may use personal information to:

  • Process and confirm customer orders.

  • Arrange payment, packaging, shipping, and delivery.

  • Provide order confirmations, tracking information, and delivery updates.

  • Manage cancellations, returns, exchanges, and refunds.

  • Respond to customer questions and support requests.

  • Verify transactions and help prevent fraudulent or unauthorised activity.

  • Maintain financial, tax, and business records.

  • Improve website performance, security, and customer experience.

  • Comply with applicable legal and regulatory requirements.

  • Send marketing communications where the customer has provided consent or where otherwise permitted by law.

Shoesepic does not use customer information for unrelated purposes without an appropriate lawful basis.

4. Lawful Bases for Processing

Depending on the circumstances, Shoesepic processes personal information using one or more of the following lawful bases:

  • Contract: When processing is necessary to accept, fulfil, deliver, return, or refund an order.

  • Legal Obligation: When information must be retained or disclosed to comply with tax, accounting, consumer protection, or other legal requirements.

  • Legitimate Interests: When information is required to operate and protect the website, prevent fraud, improve services, or manage customer inquiries.

  • Consent: When customers agree to receive optional marketing communications or permit the use of non-essential cookies.

Where processing is based on consent, customers may withdraw that consent at any time.

5. Sharing Personal Information

Shoesepic may share limited customer information with service providers that are necessary to operate the store, including:

  • Payment processors and financial service providers.

  • Delivery carriers and fulfilment providers.

  • Website hosting, maintenance, and security providers.

  • Customer support and communication platforms.

  • Analytics or cookie providers, where applicable and permitted.

  • Professional advisers, such as accountants or legal advisers.

  • Government authorities, regulators, courts, or law enforcement agencies where disclosure is legally required.

Each provider receives only the information reasonably required to perform its service. Shoesepic does not sell, rent, or trade customer personal information.

6. Payment Security

Payments may be processed through secure third-party payment providers supporting payment methods such as Mastercard, Visa, American Express, UnionPay, Apple Pay, and Google Pay.

Shoesepic does not store or have access to customers’ complete payment card details. Card information is handled directly by the relevant payment provider under its own security and privacy standards.

Customers should never send complete card numbers, security codes, passwords, or other sensitive payment information by email.

7. Cookies and Similar Technologies

Shoesepic may use cookies and similar technologies to:

  • Keep products in a customer’s shopping basket.

  • Maintain login and checkout sessions.

  • Remember website and cookie preferences.

  • Protect the website from misuse or unauthorised activity.

  • Understand website traffic and performance.

  • Support optional analytics or marketing functions where consent has been provided.

Essential cookies may be required for the website and checkout to operate correctly. Where required, customers will be asked for consent before non-essential cookies are used.

Customers may manage cookies through the website’s cookie controls or browser settings. Disabling certain cookies may affect website functionality.

8. Marketing Communications

Shoesepic may send marketing messages only where customers have provided consent or where communication is otherwise permitted by law.

Customers may unsubscribe at any time by:

Unsubscribing from marketing does not prevent Shoesepic from sending necessary transactional messages relating to active orders, deliveries, returns, refunds, or account security.

9. Data Retention

Shoesepic retains personal information only for as long as reasonably necessary to:

  • Fulfil orders and provide customer support.

  • Manage returns, refunds, disputes, and chargebacks.

  • Maintain financial and transaction records.

  • Prevent fraud and protect website security.

  • Meet applicable legal, accounting, and regulatory obligations.

Retention periods may vary depending on the type of information and the purpose for which it was collected. When information is no longer required, it will be securely deleted or anonymised where reasonably possible.

10. International Data Transfers

Some service providers used by Shoesepic may process or store information outside the United Kingdom.

Where an international transfer occurs, Shoesepic will take reasonable steps to ensure that appropriate safeguards are used in accordance with applicable UK data protection requirements.

11. Data Security

Shoesepic uses appropriate administrative, organisational, and technical measures to protect personal information against:

  • Unauthorised access.

  • Accidental loss or deletion.

  • Improper disclosure.

  • Alteration or misuse.

  • Fraudulent or unlawful processing.

Access to personal information is limited to authorised personnel and service providers who require it for legitimate operational purposes.

Although reasonable security measures are used, no website or electronic transmission method can be guaranteed to be completely secure.

12. Customer Data Protection Rights

Depending on applicable law and individual circumstances, customers may have the right to:

  • Request access to their personal information.

  • Request correction of inaccurate or incomplete information.

  • Request deletion of personal information.

  • Request restriction of certain processing.

  • Object to certain uses of personal information.

  • Request the transfer of eligible information.

  • Withdraw consent where processing is based on consent.

  • Raise a concern about how their personal information is handled.

These rights may be subject to legal conditions, restrictions, or exemptions.

Requests can be submitted to support@shoesepic.com. Shoesepic may request reasonable proof of identity before processing a request.

Customers also have the right to raise a complaint with the United Kingdom Information Commissioner’s Office if they believe their personal information has not been handled appropriately.

13. Children’s Privacy

The Shoesepic website and its products are intended for adult customers. Shoesepic does not knowingly collect personal information directly from individuals under the age of 18.

If a parent or guardian believes that a child has provided personal information without appropriate permission, they should contact Shoesepic so the matter can be reviewed.

14. Third-Party Links

The Shoesepic website may contain links to payment providers, delivery companies, social media platforms, or other third-party websites.

Third-party websites operate under their own terms and privacy policies. Shoesepic is not responsible for the privacy practices or content of external websites. Customers should review the relevant privacy policy before providing personal information to a third party.

15. Changes to This Privacy Policy

Shoesepic may update this Privacy Policy when required to reflect changes in:

  • Business operations.

  • Website functionality.

  • Service providers.

  • Data protection requirements.

  • Security or compliance procedures.

Any updated version will be published on this page with a revised effective or last-updated date.

16. Contact Shoesepic

Customers may contact Shoesepic regarding privacy questions, personal data requests, or concerns using the following details:

Business Information

Shopping Cart